Role

Product Designer | Turbostart

Platform

Mobile + Web App

Timeline

3 months (Full product design)

0-1 product design of a Stock trading platform

Mobile + Web App Design | Fintech | Product Design

Advisee is a multi-asset trading platform supporting equities, F&O, mutual funds, IPOs, and fixed deposits, built for both active traders and long-term investors.

Over 3 months, I designed the complete mobile and web experience from the ground up, working closely with clients to define trading workflows, feature scope, and platform priorities. The objective was to combine advanced tools like Option Chain and live charts with a structured, easy-to-navigate investment ecosystem.

The result was a full-stack trading product balancing execution depth with portfolio clarity across devices.

Advisee is a multi-asset trading platform supporting equities, F&O, mutual funds, IPOs, and fixed deposits, built for both active traders and long-term investors.

Over 3 months, I designed the complete mobile and web experience from the ground up, working closely with clients to define trading workflows, feature scope, and platform priorities. The objective was to combine advanced tools like Option Chain and live charts with a structured, easy-to-navigate investment ecosystem.

The result was a full-stack trading product balancing execution depth with portfolio clarity across devices.

Only key mobile screens are shown here for simplicity.

The complete interactive prototype, including both mobile and web flows is available, and I’d be happy to walk through it in detail.

Discovery Phase

We began by understanding the market and client vision.
Benchmarking included AngelOne, Groww, Sahee, and InMoney — identifying gaps and opportunities in how apps handled both investment simplicity and trading depth.

We began by understanding the market and client vision.
Benchmarking included AngelOne, Groww, Sahee, and InMoney — identifying gaps and opportunities in how apps handled both investment simplicity and trading depth.

"We’re stepping into a space where Angel One and Zerodha have already set strong expectations. If Advisee is going to compete, it needs comparable trading depth, but with a more structured and intuitive experience"

"We’re stepping into a space where Angel One and Zerodha have already set strong expectations. If Advisee is going to compete, it needs comparable trading depth, but with a more structured and intuitive experience"

Stakeholder Discussion

1.

Defining User and Client Requirements

Clients wanted a unified platform with retail-grade simplicity and professional tools.

Users needed clear portfolios, flexible watchlists, and advanced trading tools like Option Chain and charting flows.

Clients wanted a unified platform with retail-grade simplicity and professional tools.

Users needed clear portfolios, flexible watchlists, and advanced trading tools like Option Chain and charting flows.

2.

Problem Statement Definition

Financial products carry real stakes, and users make time-sensitive decisions.

The challenge was building a trading system that supports advanced workflows and multi-asset investing without compromising clarity or trust.

Financial products carry real stakes, and users make time-sensitive decisions.

The challenge was building a trading system that supports advanced workflows and multi-asset investing without compromising clarity or trust.

3.

Ideation

Before designing interfaces, the priority was defining structure. The platform needed a clear backbone that could support both advanced trading and long-term investing.

This thinking translated into four core layers:

Before designing interfaces, the priority was defining structure. The platform needed a clear backbone that could support both advanced trading and long-term investing.

This thinking translated into four core layers:

4.

Prototyping

Iterative design with client feedback ensured clarity and feasibility across mobile + web app screens.

Iterative design with client feedback ensured clarity and feasibility across mobile + web app screens.

Synthesizing user research into a Value Proposition

Synthesizing user research into a Value Proposition

"Advisee simplifies advanced trading by embedding tools like Option Chain and live charts directly into execution flows, minimizing context switching and maximizing decision clarity."

"Advisee simplifies advanced trading by embedding tools like Option Chain and live charts directly into execution flows, minimizing context switching and maximizing decision clarity."

Key Screens and Features

Advisee is a trading app where users can buy and sell stocks, trade F&O, invest in mutual funds, apply for IPOs, and manage fixed deposits. It also includes tools like Option Chain and live charts for active traders. Users can track their holdings, monitor profit and loss, manage their balance, and view reports — all in one place.

Advisee is a trading app where users can buy and sell stocks, trade F&O, invest in mutual funds, apply for IPOs, and manage fixed deposits. It also includes tools like Option Chain and live charts for active traders. Users can track their holdings, monitor profit and loss, manage their balance, and view reports — all in one place.

  1. Home - Multi Asset Entry ( Stocks, F&O, Mutual Funds, IPO, FD )

  1. Option Chain & Live Trade Charts

  1. Portfolio and Watchlists

  1. Orders and Positions, Account and profile

Marketing

A marketing website was developed to communicate the value and positioning of the product. I collaborated with marketing designers and engineers, contributing to the UX and metrics rather than leading the full design.
Access the live website here.

A marketing website was developed to communicate the value and positioning of the product. I collaborated with marketing designers and engineers, contributing to the UX and metrics rather than leading the full design.
Access the live website here.

React Three Fiber

Virtual 3D showroom

Live Product

Developing a 3D kitchen experience for Godrej

Designing and developing the interactive Kitchen module for Godrej’s virtual 3D experience, focused on guided exploration and scalable interaction.

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Jahnavi 2026

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